Overview
Custom Groups are user groupings you define within SignatureHQ, independent of Google Workspace groups or OUs. They're useful when your deployment and campaign targeting needs don't map cleanly to your Google directory structure โ for example, Remote Employees or Sales Leadership that cut across multiple OUs.
Creating a group
- 1Go to Groups โ Custom Groups in the sidebar.
- 2Click New Group and give it a name and optional description.
- 3Click Create. You'll be taken to the group detail page where you can add members.
Info
Creating and editing Custom Groups requires the Manager role or above. Deleting a group requires Admin.Managing members
On the group detail page, use the Add members search to find users from your synced directory. Type a name or email to search. Click a result to add them to the group.
To remove a member, click the ร button next to their name in the member list.

Using in assignments
When creating a signature assignment, choose Custom Groupas the target type and select your group. Custom Group assignments have priority 75 โ higher than Google Groups (50) and OUs (25), but lower than individual User (100) assignments.
Using in campaigns
When creating a campaign, the Targetingstep lets you target Custom Groups directly. Only members of the selected groups will have the campaign banner injected into their signature during the campaign's active period.